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 clientTRW
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from the end of September 2002 The European Commission ended block exemption.
These rules governed the previous arrangements in the EU for the distribution
of new cars and their subsequent servicing - a practice which produced much debate
and controversy in the past.
TRW are among the top ten global suppliers of automotive components in the
world with annual sales of over $10 billion. As a result of the new legislation
they had a need to communicate the changes and opportunities to their people.
A European management conference was convened which used video as a central
component to deliver dynamic sequences illustrating vital new policies and
practices.
Mighty Media was selected to film at various European sites. Many aspects
of production, sales and marketing were shot, together with interviews with
key personnel.
Additional filming was required in the UK to cover new product and marketing
material which the conference audience would see for the first time. Editing,
graphics design and dubbing was completed very quickly at our in house post
production facility. The videos were hugely successful and have subsequently
been requested in eight different language versions by various European
TRW divisions.
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